MaxMunus's Digital Marketing training is designed to help you to learn how to use dozens of proven digital marketing strategies to improve your brand identity and grow your brand's audience. After the successful completion of Digital Marketing training you will master the SEO skills both On Page and Off Page. You will master Social Media Marketing, Web Analytics, Search Engine Marketing, Content Marketing, Email Marketing and more.
Digital Marketing Course Duration: 25 Hours Classes & 25 Hours Assignments + 50 Hours Internship Program
Digital Marketing Course Training Timings: Week days 1-2 Hours per day (or) Weekends: 2-3 Hours per day
Digital Marketing Course Training Method: Online/Classroom Training
Digital Marketing Course Training Study Material: Soft Copy
What is Digital Marketing?
Digital Marketing is a web strategy used for marketing of services and products through online channels to reach consumers. The primary focus is raising awareness, increase web traffic, reach relevant audience and increase sales through various digital channels.
Hence a strong digital marketing plan can help to tap the interest of visitors and convert them into visitors. Search engine, social media, email are the primary mode to leverage digital marketing.
Why should you take Digital Marketing course?
Why MaxMunus Is One Of The Top Training Institute?
Who are you?
No matter who you are, Digital Marketing can skyrocket your career!
Module 1: Introducing Digital Marketing
In this module, the trainees will be enlightened about the basic fundamentals of marketing and how digital marketing is gaining prominence with each passing day. It includes a brief session on difference between traditional and digital marketing along with precise explanation about lead and other modules of digital marketing. The module includes competition analysis tools and case studies on understanding customers.
Module 2: Website requirements and planning
Planning your website in the right way is the entry to success in the digital world. In this module you’ll be taught how to design and plan your website what are basic requisites of planning a website that matters to business success.
Module 3: Search Engine Optimization
Getting your website to the top of Google Search Engine is primary way to draw visitors to your website. There’s a popular saying “the best place to hide a dead body is the second page of Google because nobody goes to the second page. In this module we will teach you how to leverage and understand the various Google’s ranking algorithms and bring your website to the top of Google Search engine.
Module 4: Social Media Marketing
Social Media Marketing is one of the strongest ways to do digital marketing; it’s the process to use social media channels to promote your products and services. In this module we will teach you how to create great social media profiles using Facebook, Linkedin, Twitter, Instagram and YouTube, etc. and run advertisements on this channel to get potential customer details.
Module 5: Web Analytics
Tracking and monitoring your website traffic is crucial to understand your marketing performance. In this module we will be teaching you how to use one of the most popular tools from Google i.e. Google Analytics. Later to the completion of the course you’ll be eligible to apply for Google Analytics certifications.
Module 6: Search Engine Marketing
It’s is one of the in-demand marketing strategy that uses paid methods to display ads to the targeted audience. Strategies like video Ads, Display Ads, Remarketing Ads and Pay-per-Click Ads are major ways to leverage search engine marketing. Students will be eligible to apply for relevant Google certifications after the completion of the module.
Module 7: Content Marketing
One of the most highly paid digital marketing job profile. In this module we will teaching you how to understand your customer and ways to craft right message for them at the right time. Students can apply for Hubspot content marketing certification after the competition of the course.
Module 8: Email Marketing
Email marketing is one of the most common types of the marketing in industries now and helps business to generate traffic, improve branding and get customers in a cost-effective manner. In this module, we will be teaching you different ways to get the most out of your email marketing campaigns and how to use popular email marketing platforms.
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